Connect your data
Shopify, the pixel, Meta, Google Ads, Klaviyo, Slack and the rest: connecting, syncing and history.
- Set up tracking and check it each weekThe order to set tracking up in: store, agreement and pixel, UTM tags on every channel, the post-purchase survey, then a short weekly check.
- Connect your Shopify storeConnect your store by installing Fabrik Analytics from the Shopify App Store, then watch 12 months of orders, products and customers load.
- Approve new permissions in ShopifyWhy Shopify sometimes asks you to approve Fabrik Analytics again, and how to do it by opening the app from your Shopify admin.
- Set up the Fabrik pixel and data processing agreementAccept the data processing agreement, switch on the Fabrik web pixel and order tracking, and learn what the pixel collects and how long it is kept.
- Tag your ads and emails with UTMsHow Fabrik Analytics reads UTM tags, the utm_medium to use for each channel, and how to check Google Ads, Meta and Klaviyo tagging on the Tracking tab.
- Connect Meta AdsLink your Meta (Facebook and Instagram) ad account to Fabrik Analytics, choose the account and load 12 months of spend and results.
- Connect Google AdsLink your Google Ads account to Fabrik Analytics, pick the customer account and load 12 months of spend, clicks and conversions.
- Connect KlaviyoConnect Klaviyo to Fabrik Analytics in a few clicks, what it reads, and why older connections are asked to reconnect for lists and segments.
- Connect SlackSend digests, reports and high-value order alerts to Slack: connect a workspace for your agency or brand and choose the brand's channel.
- How is my history loaded?How Fabrik Analytics loads 12 months of history for each platform, newest first, how long it takes, how to stop it and what a partial run means.
- Uninstall Fabrik Analytics from ShopifyWhat stops the moment you remove the app from your Shopify store, what is erased about 48 hours later, what is kept, and how to come back.
- Choose which orders count with order filtersInclude or exclude Shopify sales channels and order tags, such as wholesale or point of sale, so your figures show only the trade you want to measure.
- Check integration health and reconnectSee whether Shopify, Meta, Google Ads and Klaviyo are syncing, read the warnings Fabrik Analytics shows, and reconnect a platform that has stopped.
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