Every ad and email, with what it earned.
The Media Library puts every Meta ad and Klaviyo email in one grid with its revenue, return, spend, click-through rate, purchases and cost per acquisition. Behind it sit spend, return and new-customer cost by channel, your Meta and Google campaigns, and product ads judged on profit.
Open any ad and see when it started to tire.
The creative and its copy on one tab, its results on the other: spend, revenue, return on spend, cost per purchase, click-through rate, impressions, clicks and purchases, each with its trend and its change on the period before. See whether it is wearing out.
- The creative and its copy
- Eight results, each with its trend
- Budget and creative edits on the Timeline
Spend, return and new-customer cost, channel by channel.
Meta and Google side by side with your other channels, each with spend, return and what a new customer costs. Product ads on Meta and Google are judged on profit after cost of goods, fees and refunds, so a best seller by revenue has to earn its place.
- Spend, return and new-customer cost by channel
- Meta campaigns and Google campaigns and products
- Profit on ad spend for every product
Works with
Included in Growth, Pro and Enterprise.
See pricingQuestions
Is it only Meta?
The Media Library holds Meta ads and Klaviyo emails. Google Ads campaigns and products have their own views, with profit on ad spend per product for both.
Does it show reach and frequency?
Not in the app today. Each ad's results come with their trend and their change on the period before, and its budget and creative edits sit on the Timeline, so you can see when it started to wear out.
