Trading and ecommerce management
Where the month stands, why, and what to do before close.
Pace against plan, the gap split into orders, discounts and returns, and a ranked list of lines to push and hold.

What this team gets on its list
- Push the lines with cover and money in reachTrade
- Mark down the lines holding too much stockMarkdown candidates
- Act on a line that is not selling throughLow sell-through rate
- Give a new line help, or let it goNew product traction
Questions this team asks every week
- Will the month land, and if not, by how much?
- Is the gap fewer orders, deeper discounts or more returns?
- Which categories are winning or losing the month against last year?
- What do we push, and what do we hold, before close?
The numbers this team runs on
Projected month end
A day curve and the run rate together, updated as orders land.
The gap, split three ways
Fewer orders, deeper discounts and more returns, each with its share.
Discount rate
How deep this month's discounts ran against last year's.
Launches on the timeline
Every product launch and your own events, on the same line as sales.
Sell-through rate
Units sold against units received, per product and range.
Category movers
Where the month is being won or lost, with cover and return rate on every line.
Where do targets come from?
You set them by month for your financial year; Fabrik spreads each month across its days the way it usually trades.

