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Intelligence across brands

Where the group should look first.

Intelligence puts the money at stake in each brand side by side, then lists every open finding grouped by brand, with its priority, the team that owns it and how long it has been open. Filter by team to see one team's list across the whole group.

A brand group's Intelligence: the money at stake by brand, then every open finding grouped by brand with its priority and team, for Northfell Group, an example brand group.
At stake across the group: £10,650 a month, for Northfell Group, an example brand group.
Each finding in its brand

Every finding opens inside its brand, with the evidence.

A row opens the finding in its brand's own Intelligence, where each team has its list for the day, ranked by the money within reach, with the change behind it on the timeline.

  • Each team's list in every brand
  • Ranked by the money within reach
  • The change behind each finding
See Intelligence
Intelligence actions on the client's side: welcome codes on 14% of returning customers' orders, Crag Fleece conversion down after a price rise, and reordering UK 8 and UK 9 for the Fell Runner, £7,600 at stake, for Fellwick, an example brand.
A high-priority action for Buying: reorder UK 8 and UK 9 for the Fell Runner, about £1,900 a week at risk, for Fellwick, an example brand.
Reports

A digest for the group, and reports for every brand.

The group has its own Reports, with a Slack digest of its brands and notifications when something happens at any of them. Each brand keeps its own scheduled reports, with its own cover.

  • A Slack digest for the group
  • Notifications from any brand
  • Each brand's own scheduled reports
See Reports
The report's Meta creative section, page 6 of 14, with Fellwick's ads as they ran: Built for the fell, Rain on the tops? Fine. and Layer like a local, for Fellwick, an example brand.
Page 6 of 14 of the September report: Paid Media, Meta Creative, for Fellwick, an example brand.

Questions from multi-brand companies

Who sees which findings?

People added to the group see every brand's findings. Someone given one brand sees that brand's only.

Is the money at stake in one currency?

Yes. It is shown in the group's currency, so brands that report in different currencies can be ranked side by side.

See every brand's actions in one list.

A walkthrough on your own brands, with a straight answer on fit.