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Accept an invitation

What to do with an invitation email: open the link, set a password or continue with Google, and what to do if the link says it is invalid or expired.

3 min readUpdated 7 October 2026

An invitation is an email from noreply@analytics.fabrik.ae, usually with the subject "You've been invited to Fabrik Analytics" or naming the agency that invited you. It holds one link, Accept invitation, which is for your email address only.

Before you start

  • Open the link within 7 days of it being sent.
  • Use the email address the invitation was sent to. You cannot change it on the page.

Step by step: with a password

  1. Choose Accept invitation in the email.
  2. The page shows Create account, and You've been invited to with the brand or portfolio's name. Your name and email are filled in.
  3. Choose a Password of at least 12 characters, with an upper case letter, a lower case letter and a number. Passwords known from data leaks are refused.
  4. Choose Create Account.
  5. You are signed straight in ("Account ready") and land on the brand's Home, or on your start page if you can see several brands.

Step by step: with Google

  1. On the invitation page, choose Continue with Google.
  2. Pick the Google account for the invited address. Google is told which address to suggest.
  3. You come back signed in, with the same access as a password sign-up.

If you pick a Google account with a different address, nothing is created and you see: "This invitation is for" the invited address. Go back to the invitation and choose the right Google account, or set a password instead.

What you get

  • The role chosen for you, on the brand you were invited to.
  • For a portfolio invitation, membership of the portfolio, which gives you every active brand in it. If the person who invited you can no longer invite people to that portfolio, the membership is not made: ask your agency.
  • If you are agency staff, a place on the agency with your agency role, which reaches every client the agency manages.

Agency staff must also set up two-factor sign-in within 14 days. See Set up two-factor sign-in.

Troubleshooting

"Invitation Invalid" with one of these lines, and a Go to Sign In button:

  • "This invitation has expired": the 7 days, plus a day's grace, are up. Ask for a new invitation.
  • "This invitation has already been used": it was accepted, or replaced by a newer invitation, or revoked. If you already created your account, choose Go to Sign In. Otherwise ask for a new invitation.
  • "Invalid invitation link": the link is incomplete. Open it straight from the email rather than copying part of it.

"Check your email" after Create Account: your address could not be confirmed automatically. Open the confirmation email, then sign in.

An "already registered" message: a login already exists for this address. Choose Sign in and use it, or reset its password. See Reset your password or sign in with Google.

Still stuck? Email support@fabrik.ae with the address the invitation was sent to.

Frequently asked questions

Can I change the email address on the invitation?

No. The invitation is for the address it was sent to, and the Email box is locked. If you need another address, ask the person who invited you to invite that one instead.

Do I need to confirm my email address afterwards?

No. Opening the link from your inbox confirms the address, so you are signed in as soon as you create your account.

I already have a Fabrik Analytics login. Should I create another?

No. Choose Sign in under the form and use your usual login. Ask the person who invited you to invite the address you already use. An existing login gets the access straight away.

My Google account uses a different address from the invitation.

Google sign-in only works with the invited address. Otherwise set a password on the invitation page instead.

What role will I have?

The one the person who invited you chose. Your role applies to every brand you can see. Ask them, or your agency, if you need a different one.

The link says This invitation has expired.

Invitation links last 7 days. Ask the person who invited you to invite your address again, which sends a new link.

Still need help?

Email us with a link to the page you were on and what you expected to see. A screenshot helps us answer first time.

support@fabrik.ae