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Set up a monthly report that sends itself

Start a monthly series from a template, set who receives each edition by email with the PDF or in Slack, then review and publish each month.

4 min readUpdated 7 October 2026

A monthly report that sends itself is a series: one set of sections and notes that makes a new edition for every closed month, plus delivery settings that send each edition to the right people. This guide sets one up from start to finish and then walks through each month.

Before you start

  • Reports and their delivery are on the Growth plan and above. Some templates need more: a locked template shows a lock and "Not on this brand's plan".
  • You need permission to create and edit reports at the brand.
  • For Slack, the brand needs a Slack channel set in Settings, Integrations.

Part 1: set it up once

Create the series

  1. Open the brand and choose Reports, then New report.
  2. Under Start from a template, choose one:
TemplateCadenceWhat it covers
Weekly tradingWeeklyLast week's sales, orders, products and paid media
Ad creativeMonthlyPaid media and the ads that drove it
Monthly strategyMonthlyTrading, marketing, email, the P&L and Intelligence
Email and CRMMonthlyCampaigns, flows, email creative and customers

Or choose Strategy report and Monthly (recommended) to pick the sections yourself. 3. The first edition, for the last closed month, opens in the editor.

Make it yours

  1. In the settings panel, tick or untick sections. Changes here apply to every future edition.
  2. Under Recurrence, set the Title pattern, and write Default context notes and Default next steps that every edition should start with. A message confirms Series saved.

Set who receives it

  1. Select Delivery in the toolbar and choose Every edition.
  2. Under Send, keep When an edition is published (you review first) or choose As soon as an edition is generated.
  3. Switch on Email, tick the people under People who can see this brand, add any Other addresses, and choose Attach the PDF and/or Include the link.
  4. Switch on Slack to post a link in the brand's channel as well.
  5. Select Save, then Send me a test once the edition is published to see exactly what recipients get.

Part 2: every month

  1. Early on the 1st, the new edition appears on the Reports page as a draft. Anyone who reaches the brand can open it.
  2. Open it and read each section. Write this month's notes over the defaults: what happened, why, and what comes next.
  3. Open the Publish menu and choose Publish now. If delivery sends on publishing, the emails and the Slack post go out now.
  4. Check Delivery: Last sent with a time means at least one email or post went out. Recipients who are signed-in users also see it in the bell.
  5. To share it anywhere else, use Copy share link from the Publish menu. Anyone with the link can open it without signing in while it is published.

If something goes wrong

What you seeWhat to do
No edition on the 1stIn the series settings, check Series active is on, then choose Generate now. Editions are only made for brands that are being served
Not sent yet after publishingDelivery may be off, or nobody is ticked. Open Delivery and check
Sent without the PDFThe PDF could not be made or was over 15 MB. The email carried the link instead
A person shows Won't receive: turned offThey switched off report emails in their own notification settings. Their choice wins
The link went to the wrong personUnpublish stops the link working. Publishing again brings the same link back, so email support@fabrik.ae if it must never work again

See Why was my report not sent? for more.

A lighter option: the weekly digest

If a team only needs the headline figures each week, a Slack digest (with email for a brand's digest) is quicker than a full report. See Set up a weekly digest.

Frequently asked questions

Does the series send anything as soon as I create it?

No. New delivery settings start switched off, and nothing is sent until someone switches on Email or Slack and saves.

When does each month's edition appear?

Early on the 1st of each month, for the month before, as a draft on the Reports page. Generate now in the series settings makes it at once if it is not there yet.

Can it send without anyone reviewing it?

Yes. In Delivery, choose As soon as an edition is generated. Most teams keep the default, When an edition is published, so someone reads the notes first.

How do I know it really went?

Delivery shows Last sent only once an email or a Slack post actually went out. If nobody was sent it, it stays Not sent yet and the latest attempt says why.

Can I make a quarterly series?

Yes. Choose Quarterly, Half-year or Yearly as the cadence. Quarters, halves and years follow the brand's financial year, and each edition covers the period just closed.

Can people without a login receive it?

Yes. Add up to 10 other addresses in Delivery. Each email has a link to stop receiving it.

Still need help?

Email us with a link to the page you were on and what you expected to see. A screenshot helps us answer first time.

support@fabrik.ae